Vision
We are building a marketing platform for developers
ReachOut is a marketing automation platform built to improve developer experience. With more than 10 years of experience building large-scale marketing applications, we have developed tools and technologies to improve speed to market in one robust, privacy-respecting platform.
Published on: January 23, 2024
Our development team started working together back in 2012 with the original scope of building digital edition experiences for the iPad, and then for iOS, Android and the web.
Since then, we have worked as the leading development and product design team for many international publishers, including large newspapers and magazine publishers worldwide. We have gathered invaluable experience in building, scaling and maintaining large mobile and web applications that today fuel websites with up to 90M+ pageviews.
ReachOut is a digital marketing automation platform that was built by a team with 10+ years of publishing experience with the unique goal to improve the content management capabilities available to marketers.
We have started the design phase with the European GDPR regulation already shifting the marketers viewpoint in many ways. ReachOut was designed and developed with security and data-privacy at its foundation, to empower marketers while reassuring stakeholders and users.
When we started, it was clear that we shouldn't try to serve every customer with our platform. Highly-skilled marketing implementation teams were struggling with the limitations of the existing tools and outdated technologies. On the other hand, medium to small-sized organizations lacked the internal skills to develop advanced automations.
We have come up with a clear proposition to engage with both.
ReachOut marketing – our implementation services offering – works with organizations who prefer to outsource or wish to receive professional help to build landing pages, email templates, refactor data, create connectors with other systems and more. This is helping our product team to refine the product roadmap with invaluable insights.
The ReachOut marketing automation platform enables marketing developers to build interactions, data collection tools, perform personalizations on landing pages, drive email campaigns that make it easy to build series and newsletters from CMS tables.
ReachOut is built for developers who need to integrate multiple tools or are struggling with the limitations of existing platforms.